The Concept process for new/used vehicle cleaning and detailing
Following a highly successful introduction in 2007, this uniquely helpful 510x710mm WallChart has been updated with additions of new technology products. The original 2007 chart featured images of a Black Porche: this has been removed to avoid creating any Brand clashes with other vehicle marques. It has also freed up space to allow clear reference to be made to the Zirconite Warranty Treatment processes for Paintwork, Fabric, Carpet and Leather. The Concept Process is a clear and simple to use system: new car preparation involves 12 steps, used car 13. Each step is high-lighted with a cross reference coloured button to link in to the production selection list: alternative product options are offered where appropriate. Following the process is the quickest and easiest way to achieve the ultimate Professional Quality result on all vehicle surfaces and finishes. The striking visual impact serves as both a training aid for new-comers to the programme and its presence on any wall in the Cleaning Bay area will re-enforce the professionalism associated with use of the Brand. Download the low resolution PDF to see for yourself the enormous selling advantages of using the chart within your business. Contact us now for further information on the wall chart and to discuss how it can be utilised to grow the business in partnership. 
Concept Training School now in full swing
The schools facilities include training rooms, wet and dry bays of the highest standard, purpose built changing facilities and all the equipment that is needed for users to learn how to get the very best from Concept products. Also used for new product testing the school doubles as a practical laboratory facility enabling new products to be tested and evaluated under controlled conditions, ensuring end users always get the very best for their needs.
Concept lowers carbon footprint
The system allows face-to-face meetings to take place without the time, and energy consuming need for air travel. Already used to demonstrate and present new products in development, the system has been invaluable in getting important feedback from markets as far apart as Germany, Kuwait and New Zealand.
Paris show a hit
Other new products included a broader re-formulated range of Odour Router – a super concentrated emulsion which eliminates nasty smells and odours. WaltaMitt, a new two in one cleaning and polishing cloth which the user wears like a glove. Breaking all earlier records, Concepts stand was visited both by existing customers cementing relationships and new attendees interested in the innovative range of products for the appearance conditioning industry.
Concept digs in and helps win tunnel contractForming part of the A2 motorway in Switzerland the St. Gotthard Tunnel at 16.4 kilometres (10.25 miles), is the third longest road tunnel in the world. The heavily used tunnel has a regular regime of maintenance and cleaning to remove pollution and atmospheric deposits from its equipment and surfaces.
The St Gotthard Company managers were more than surprised and couldn't believe their eyes when they saw the "as new" doors cleaned by R. Treichler and Co. By using Concept Lift Fall-Out Remover - a speciality chemical designed to safely remove a wide variety of contaminants from road vehicle surfaces, R. Treichler achieved what the owners of the tunnel thought impossible and won the general contract against much larger firms. Concept Lift Fall-Out Remover is a complex acid & surfactant blend to remove burnt in particles of rust, rail-dust contaminant and general industrial fall-out from paintwork, glass, plastic etc.
OMEGA +... The new Hammer Force!Concept’s exclusive Import Partners in the Ukraine, Hammer GmbH, are promoting New OMEGA + Traffic Film Remover, as a key element in their roll-out of the Concept Brand vehicle cleaning programme across the Ukraine.
Omega + delivers perfect results without the use of harsh aggressive chemical agents to ensure that the vehicle paintwork is left clean bright and shiny. It can be applied by low pressure or high-pressure spray equipment.
NEW PACKAGING - PLASBAK aerosol (flexible plastic bumper paint)
As this type of cap is no longer available, future supplies of this aerosol will use a clear cap, but with a colour sticker to indicate product colour. PLASBAK aerosol DARK GREY #438
Concept Adopts Nanotechnology
What’s even better than its cleaning performance, is how economical it is in use. Because Speedy is such an effective low-foam cleaner, rinse water just sheets off - saving the repetitive labour costs associated with manually drying the vehicle. Speedy also contains a blend of waxes which leave a high gloss finish and shine and reduce the need in many cases for the application of a polish/wax.
Traditional
Nano
Core Products Brochure
‘Step-on-board’. With the increasingly complex range of materials used in the construction of modern motor vehicle surfaces (both car and commercial vehicles) the selection of the correct cleaning or polishing solution has never been more important. To assist newcomers to benefit from the important choices and correct product selection in today’s demanding environment, Concept have produced a 'Core Products' Selection Brochure which guides users easily and quickly to the best product choice for the work in hand. This new 6 page ‘Core Catalogue’ incorporates all the key chemical cleaning products, polishes and detailing liquids, together with essential application equipment. This highly colourful, attractive and easy to read catalogue displays the crucial products in Exterior and Interior Cleaning and Conditioning sections. It allows both existing and new customers to familiarise themselves with some of the important and highly innovative chemistry that has been introduced since the last major catalogue update. Concept are also using this abbreviated catalogue to launch its World Class Programme into new countries who are new to their innovative chemistry and problem solving solutions. Download the Core Products Brochure in your preferred language
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After months of development and building, the technological tour-de-force that is the Concept Training School is now operational and taking on its first batch of visitors. The school was developed to enable hands on training of Importers, Distributors and key End Users. The school has the capability to provide in-depth training in the correct use and best application methods of Detergents, Polishing/Compounding and Detailing systems.
As part of its new facilities, Concept has installed state of the art video conferencing. The decision was taken as part of Concept's drive to reduce its carbon footprint and also to facilitate easy and quick communications with its importers and distributors.
The recent EquipAuto show in Paris gave Concept the opportunity to launch several new and re-formulated products, introducing them to the world with technical display. 'Nano' products were part of the big buzz this year; this new generation technology makes life easier for every end user and increases certain products performance dramatically.
R. Treichler, Concept's Swiss Importer, already delivers Delta Force Plus to the tunnel management company (who use it to clean all the turbines, painted walls, traffic lights and all traffic signs in the tunnel) and bid against other, much larger companies to win part of the annual cleaning contract. To prove their competence and as part of their bid, R. Treichler offered to clean the 30 year old emergency doors in the tunnel for the St Gotthard Company who normally prefer to work with much larger firms such as Siemens.
This high active cleaner and degreaser concentrate, has been specially formulated to meet the severe cleaning tasks in the Ukraine, associated with winter road salt conditions and asphalt scum which conventional cleaners are unable to remove efficiently an effectively.
Previously, Plasbak aerosols were packaged using a tamper seal cap, painted with the actual product for colour identification.
SPEEDY, the latest wash/wax shampoo from Concept uses nanoparticles to reach a level of cleaning quality and efficiency never previously achievable in so little time.
In a busy environment, the time saved would quickly add up to a significant cost saving when coupled with a chemical concentrate which is twice the activity of a conventional shampoo.
Traditional cleaning agent molecules are too large to penetrate into the micro scratches and imperfections found on many modern painted, plastic and glass surfaces.The dirt left behind can leave a 'dull' or 'flat' finish, especially on darker coloured paintwork.
Nano molecules are so small that they can penetrate into the micro imperfections and achieve a more complete cleaning result on a wide variety of surfaces. The surfaces are left with a cleaner, brighter finish than found when using 'traditional' detergent products.
Concept’s full programme 42 page catalogue has become a globally recognised reference manual for Professional Detailers in the field of cleaning and polishing, containing hundreds of products divided into areas of work categories.